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<h1><strong>How to Increase Business Income</strong></h1>
<h2><strong><a href="http://leadserveprofit.com/wp-content/uploads/2011/05/dollarsign.jpg"><img class="alignleft size-medium wp-image-575" title="solving the money puzzle" src="http://leadserveprofit.com/wp-content/uploads/2011/05/dollarsign-263x300.jpg" alt="" width="263" height="300" /></a></strong><strong>First, Financial Fundamentals:</strong></h2>
How often does your business earn less revenue or income because a basic money rule is forgotten, ignored, or worse... not known? Quite possibly, everyday. Why? Business owners start, and build companies based on their unique perspective, expertise, and abilities. And while we should have knowledge of finance fundamentals for a solid P&amp;L ledger, hiring the best CPA or CFO available allows us to focus on what we're great at; building the business! So, <a href="http://www.yourmoneyhouse.com/" target="_blank">learn, master, and practice basic money principles</a>. Then...
<h2><strong>Hire the Best People:</strong></h2>
How do the super successful companies (and people) generate high cash flow with low debt? Simple. They follow the #1 rule of business: <a title="HBR" href="http://hbr.org/product/hiring-the-right-people-a-conversation-with-best-s/an/3730CD-AUC-ENG?Ntt=hire%2520right" target="_blank">hire and associate with the right (best) people</a>... leaders that add priceless value. How? Through critical thinking, asking the right questions, and leveraging their experiences, the best people stop negative trends and notice new opportunities in your market. Equally important, they fit into your company’s culture and align with the bigger mission (you do have a bigger mission driving decisions, right?). Considering these realities, do you have the best people in leadership, marketing, or sales? The best people are THE key ingredient to beating your competitors so you can...
<h2><strong>Position to Fuel Purpose:</strong></h2>
What is the purpose of profits if it's not to support some bigger vision, value, or belief? Answer: nothing. For business owners and executives; is your company here just to make money or fulfill a bigger, necessary mission for society? <a href="http://www.jimcollins.com/article_topics/articles/its-not-what-you-make.html" target="_blank">Putting purpose ahead of profits has shown to be more lucrative</a>. Pretty basic, right? So, what's the problem? Complacency of the purpose. This disease alone will sink your business... and sink it fast. And often insiders never see complacency tightening its grip on an organization. Soon, it chokes off leadership, innovation, sales... and the business dies. Sometimes fast. Sometimes slow. Then, people, communities, and customers... and if a mission is big enough, the world... all lose. Imagine Apple or Boeing dying due to simple complacency. Again, putting purpose ahead of profits will make your business more money (and more fun).
<h3><strong>QUESTION: So, how do you as a business owner or executive adopt these ideas to increase income?</strong></h3>
I don't know. Sound crazy? Think about it. I don't know you. I don't know your business. I don't know your challenges. I don't know your goals. And most importantly, I don't know what drives you and your company.
<h3><strong>What I do know is...</strong></h3>
That asking questions, sharing ideas, and instilling proven fundamentals can reignite people and bottom lines. Is this basic? Yes. Have you heard it before? Maybe. Is your company following these concepts? I bet not. Is this the difference that drives improved financial results and makes "dents in the universe?" Absolutely. And if you're this far, I'm guessing your business could benefit with additional conversation on this topic. I'm guessing your a leader who sees more for your business, your people, and your community. Am I right?
<h3><strong>If so,  can I help you make more money in your business... right now, before more time, market share, and fulfilled futures are stolen from your organization?</strong></h3>
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